Blue Suit Mom

Where Were These When My Children Were Babies?

I know many moms who, like me, look at the choices in today’s baby product market and think, “I wish that was around when my children were babies.”  I discovered one of those products recently called the SimplySmartTM system from Similac®.

As I’ve mentioned, when we first discussed starting our family, my husband and I had no idea we would have three babies under the age of two years old. However, that was our reality. I was certainly feeling blessed and stressed! I quickly became a master at everything times three, cubed or in thirds. This is where I think about how much easier feeding time would have been with the SimplySmart system.

I respect brands that work with parents on research and development. Similac combined feedback from more than 2,500 moms to contribute to the features in this product line. From the natural shape of the nipple to the SmartClose feature that reveals a blue shield when the top is secure to prevent leaks, this is a must for bottle-fed babies. My favorite accessory to this bottle is the On-the-Go Powder Cap. Rather than a separate container for formula, which I always carried in my diaper bag, this cap holds a single feeding in the cap for easier bottle prep.

Whether you have one baby or multiples, you can understand why the SimplySmart products are innovative, with features that help parents at feeding time, and more importantly, are designed with baby’s comfort in mind. An EasyMix device helps reduce bubbles and clumps and the Intellivent venting system minimizes baby’s air intake for less fussiness and gas.

If you love apps, you’ll love this one – FREE – from Similac! The Similac StrongMoms Baby Journal app is available free of charge for download on iTunes* and The Similac Baby Journal app is compatible with iPhone, iPad and iPod Touch* devices.

For more information about Similac products, visit

I discovered the Similac SimplySmart system at the Mom 2.0 Summit expo. Opinions are my own.

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